Fitzroy Basin Association, 2011–12

The Fitzroy Basin is Australia’s second-biggest river basin.

FLOW, which opened in 2012 in Rockhampton’s heritage-listed old post office, shows how the basin works, and celebrates how people are managing its natural resources sustainably.

What we did:

  • worked with the Fitzroy Basin Authority to identify audiences and key messages
  • developed the interpretive strategy
  • came up with the interpretive concepts and exhibits (including interactive layered maps and a record-your-own-story kiosk) and worked with Brandi Projects to implement them
  • interviewed locals
  • researched and wrote the content for interpretive panels
  • selected images
  • selected videos for 4 screens
  • developed a snakes-and-ladders game for children