Tropical Rivers and Coastal Knowledge, 2008–11

We were contracted to gain media coverage for the research and achievements of the Tropical Rivers and Coastal Knowledge research hub, and for events related to its research.

We began by developing a media strategy in consultation with the client.

We wrote media releases and media alerts for issues and events, leveraging our strong network of journalists across Australia.

We maintain an up-to-date database of specialist journalists and have a specialised writing, editing and production team.

The outcome: Coverage of the research in national media (print, radio, television and electronic media).