CRC Tropical Savannas, 2004–06

We were contracted to gain media coverage for the CRC’s projects and achievements, and for events related to the CRC’s work.

What did we do?

  • We developed media strategies in consultation with the client.
  • We wrote media releases and media alerts for issues and events, leveraging our strong network of journalists across Australia. We maintain an up-to-date database of specialist journalists and have a specialised writing, editing and production team.

The outcome: Coverage of the CRC in national media (print, radio, television and electronic media)

Download a sample media release (PDF 34 kb).