We were contracted to liaise with the media for the International Riversymposium (Brisbane, 6–9 September).

What did we do?

  • We encouraged journalists to attend the symposium.
  • We wrote media releases and media alerts for issues and events.
  • We developed water-related press conferences each day for accredited journalists involved in interviews and photo shoots.
  • We organised a public debate that was broadcast on ABC Radio: Scarce water in a growing world – is there room for environmental objectives?

The outcome: A media kit, attendance at the symposium by key journalists, and substantial coverage of the Riversymposium in national and international media (print, radio, television and electronic media).