1-day Workshop outline
This is a sample outline only. We tailor each workshop to meet the needs of clients.
2 presenters will facilitate the workshop, with 2 reporters (one from TV, one from radio).
We have adapted this workshop to run online in shorter sessions over several days, please contact us for details.
Understand how to structure and deliver an effective talk to meet both audience needs and your objectives
Develop some skills and confidence in dealing with different audiences, including the media
Apply principles of message-design to effective communication
We ask each workshop participant to email us a 50-word summary of the most important and interesting aspects of their work with their current employer. We supply participants with details of the venue and any other arrangements.
We give you a feedback sheet to fill out at the end of workshop. We collate the results (we don’t edit them) and return them to the commissioning organisation.
We assess your learning on an individual basis throughout the workshop and give both oral and written feedback.
We give you individual feedback as you practise the skills in the workshop. We also provide individual feedback forms.
Participants choose workshop objectives
What makes a good presentation? Discussion.
Audiences and messages
Who do you communicate with?
What are your messages?
Exercise 1: 2-minute talks (videoed and played back). Feedback.
Structure of a talk
Putting your messages into the 5-box model
Using visuals appropriately
Exercise 2: The introduction – prepare and present your introduction (videoed and played back). Feedback.
2 journalists discuss what the media needs to make a story work.
Exercise 3:1-minute talks by participants (videoed and played back). Feedback.
Distilling your message in writing
Revising your 50-word summary
Writing a tweet
Dealing with questions
Visuals and graphics
Exercise 4: Prepare and present graphics and take questions – individual talks videoed