Presenters/facilitators
2 presenters
3 reporters (one from TV, one from radio and one from print)
Objectives
- Understand how to structure an effective presentation to meet both audience needs and your objectives
- Develop some skills and confidence in delivering effective presentations
- Apply principles of message-design to effective presentations
- Understand the media and how it operates
- Develop some skills and confidence in dealing with media interviews
- Apply principles of message design to media management
Workshop evaluation
- Reaction-based: We give you a feedback sheet to fill out at the end of workshop. We collate the results (we don’t edit them) and return them to the commissioning organisation.
- Learning: We assess your learning on an individual basis throughout the workshop and give both oral and written feedback.
- Behavioural: We give you individual feedback as you practise the skills in the workshop. We also provide individual feedback forms.
Workshop preparation
We ask each workshop participant to prepare a short presentation (3 mins) about their work and to bring along one one potential media story idea. We supply participants with details of the venue and any other arrangements.
Program outline
This outline is indicative only. We tailor each workshop according to the needs of participants, as determined at the beginning of the workshop.
Day 1 |
Introduction, outline and purpose of workshop
Exercise 1: 3-minute presentation about your work, with feedback Considering the audience Exercise 2: Audience checklist How to structure a good talk The 5-box presentation Exercise 3: Give an introduction/conclusion for a talk… recorded on video and replayed for comment and feedback |
Lunch |
Dealing with questions: the good, the bad and the ugly
Exercise 4: Style exercise… recorded on video and replayed for comment and feedback Visual aids – the dos and don’ts Chairing a talk – some tips Delivering the goods Exercise 5: Short talks prepared in groups of 3-4 on selected topics according to 5-box template; one person will chair and one person will present Feedback Recap on Day 1 Close |
Day 2 |
| Introduction to the media TV news TV news journalist – presentation and discussion about what makes TV news stories work Demo interview with one participant on video Individual interviews on video while rest of group looks at:
Print media Print media journalist – presentation and discussion about what major metro newspapers require to make a story work |
Lunch |
| Media releases Shaping your story Radio Radio journalist discusses the various formats of radio and what is required from radio to make a story work. Demonstration interviews of news, program and current affairs interviews Individual interviews with radio journalist while rest of group looks at:
Recap on the 2 days |
Evaluation of workshopClose |