Welcome to Econnect Communication’s August 2007 newsletter – ‘Networking for knowledge’. The theme reflects our involvement in a number of interesting networking events this month, and our ongoing quest for knowledge so we can be more effective in our business. Of course, the best networking is done face to face, which was the theme of our July newsletter.

If you have any feedback or suggestions you’d like to contribute, we’d love to hear from you.

Regards,

Econnect Communication

Jenni Metcalfe, Michelle Riedlinger, Mary O’Callaghan, Melanie McKenzie, Michelle Burton and (intern) Adriana Velez.

In this issue: Networking for knowledge

Five top networking tips

21C networking

Be a joiner

Surf club

Quotation of the month

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Five top networking tips

By Jenni Metcalfe

  1. Be willing to participate: Sometimes I’d rather not go to a function, especially after a hard day or a long week. And when I get there, sometimes I just want to hide in a corner and nurse my glass of champagne in glorious solitude. But the first rule of networking is that you need to be willing to attend, and circulate. Invariably the effort pays off—you meet new people and learn new things.
  2. Ask people questions: OK, so you’ve been introduced to someone new—then what? You stand around smiling at them like a fool, wondering what to say next. Ask them about themselves, what they do, what they’re interested in. Most people love to be asked about themselves and it can stimulate all sorts of conversation.
  3. Offer your own knowledge and connections: And so the conversation starts and you start to see possibilities. Perhaps you know of someone else who is working in a similar area. Offer to make the connection. Provide contact details.
  4. Draw others in: You’re talking to someone and you think that someone you know might like to meet them. Perhaps there is a common interest. Take them over and introduce them and get their conversation going before you move on to the next person.
  5. Follow up: So, you’ve made some interesting connections. Now make sure you leave your contact details (business cards are useful), and follow up with an email, phone call or meeting. This is how relationships develop and are maintained.

21C networking

By Mary O'Callaghan

‘A future of enormous volatility – and enormous possibility’. That’s how Canadian political scientist Thomas Homer-Dixon sees it if we don’t take serious action on climate change now. While he is pessimistic about the scientific trends, he is optimistic about our ability to solve problems.

Speaking at a forum on climate change in Brisbane this week, he cited ‘parallel problem-solving’ using open source and the internet as one of our best reasons for hope (as long as we are informed by the best science).

Open source began as a sharing of software source code, where anyone could change the source code as long as they made their changes freely available. The model is now being applied in other areas. Wikipedia is an example. Open source architecture is one I’ve just learnt about where building plans are made freely available (think NGOs in Africa). It made me wonder what applications open source could have for us at Econnect…

Be a joiner

By Melanie McKenzie

Joining an organisation is a great way to broaden your knowledge base and get some new perspective. Most organisations have an email list or magazine to keep you in the loop with the latest developments in the field, and workshops and conferences are excellent opportunities for getting fresh ideas and for face-to-face networking.

Check out these communication-related organisations:

        Australian Science Communicators

        Australian Society of Authors

        Institute of Professional Editors (with links to state societies)

        Museums Australia

        Public Relations Institute of Australia

Surf club

We have two great online resources to share with you this week (thanks to Tony Wheeler, Imagine):

Free knowledge and inspiration

Short on ideas? Check out www.ted.com – ‘Ideas worth spreading’. Every year, speakers from across disciplines and cultures are invited to the TED conference to give ‘the talk of your life’ in 18 minutes. Launched in April 2007, the website makes more than 100 of the talks available free under a Creative Commons licence.

Shift happens

‘If MySpace were a country, it would be the 8th largest in the world’. Take a few minutes to view fascinating facts about our 21C world in ‘Did you know’ at www.youtube.com/watch?v=pMcfrLYDm2U.

Quotation of the month

There are some things you can't share without ending up liking each other.

JK Rowling, Harry Potter and the Sorcerer's Stone, 1997

If we value the pursuit of knowledge, we must be free to follow wherever that search may lead us. The free mind is not a barking dog, to be tethered on a ten-foot chain.

Adlai E Stevenson Jr (1900–1965)

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Contact Us

Econnect Communication works with science, environment, ecotourism and natural resource management agencies to:

•            evaluate and develop communication strategies

•            write and design products that meet audience needs

•            train staff and management in communication skills

Contact us: phone 07 3846 7111; email admin@econnect.com.au  

Website: http://www.econnect.com.au 

© Econnect Communication Pty Ltd 2007

Articles in this newsletter can be reproduced if Econnect Communication Pty Ltd is acknowledged as the source.